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5 Best Video Editing Tools for Marketing

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Video Editing Tools for Marketing – Basically, Video Editing Tools for Marketing is on the growth. However, you must not miss the phenomenon. There are many explanations for this: for example, the video keeps your visitors on your site longer and catches the eye on social media.

However, while there are many ways to create videos, it is not always easy to stand out and make them visible on social media.

Here are five simple tools to create original and impactful videos to increase your customers’ engagement.

1.  PlayPlay


At the top of our ranking is PlayPlay, the video creation tool that allows companies to create videos for all their needs quickly: community management, marketing, employer brand, internal communication.

  • On PlayPlay, the animation remains done by itself: you have to add your text and choose a photo or video content.
  • Need some inspiration? You have access to a library of templates: top 5, interviews, article teasing, event announcements, podcast promotions, stories, raw videos
  • You can procedure your media or choose from several stock photos, videos, music, and royalty-free GIFs
  • PlayPlay integrates your graphic identity and automatically personalizes all your videos to your charter
  • Square, horizontal or vertical: you transform the format of your videos in one click
  • The bonus: a friendly and responsive French team will support you in your video strategy.

2. Clipchamp


That is to say, Clipchamp is a global online video editor that helps marketers of all experience levels to make professional-looking videos sweat-free. After that, This video editing platform has users like small and medium-sized businesses, Fortune 500 companies, and individual creators.

However, easily accessible right from a Google Chrome or Microsoft Edge browser, this free video editor offers a range of features that will help boost video marketing to exceptional levels.

  • Trim, cut, merge and loop video clips
  • Captions with customizable font styles and colors
  • Picture-in-picture effect and screen or webcam recorder for product demos and explainer videos
  • Green screen effect
  • Text-to-speech function with 170 AI voiceovers to choose from
  • Easily editable video templates
  • Huge library of royalty-free stock videos and music
  • Unlimited watermark-free 480p exports

You supply the ideas and creativity, Clipchamp will help make it happen.

3.  InVideo


Moreover, The platform helps you “turn your content into great videos. Furthermore, The podium remains used by media companies, small businesses, brands, and entrepreneurs who want to drive engagement through their video editor content.

More In, Video is a substitute for similar services like Lumen5, Animoto, Wave, and Promo.

InVideo features include:

  • Audio tools
  • Media library
  • Speed adjustment
  • Split / merge
  • Supports HD resolution
  • Reseller Rights
  • Advanced editing

However, The only thing I like is that they have around 100 different categories of templates to choose from. After that The templates are simple and engaging.

4.  Kannelle

Moreover Kanelle allows you to make pro videos in 15 minutes via smartphone or computer. After that, the video editing software is so simple that it is accessible to everyone, even without skills!

Three simple steps for a video in minutes:

  • Choice of scenario

Kannelle offers a library of scenarios for unlimited inspiration. After that These scenarios meet the needs of the various departments of the company. HR and training side: microlearning and tutorials. Comm ‘and After that Marketing side: employee testimony, Fast and Curious interview, etc.

Somehow, If necessary, create your scenarios and share them with your teams!

  • Video

However, On a smartphone, shoot and get a professional rendering thanks to the guided capture on the Kannelle app. And on a computer, import your videos and photos, primarily via image banks!

  • Automatic

That is to say, assembly Kannelle directly integrates your graphic charter (logo, font, colors, jingles, etc.). After that On the music side, import yours or pick from our library of royalty-free music. However, generate your subtitles in seconds. And to adapt to all platforms, vary the formats (landscape, portrait, or square).

5.  Magisto


The particularity of Magisto is that it automatically takes care of the editing work from a “raw” video.

  • You upload a video, choose an editing style and music (Magisto offers an extensive catalog).
  • Magisto’s technology captures the mood and spots the best moments in your video.
  • The tool then performs personalized and professional editing, synchronized with the music.

A solution of great simplicity to improve and make more “professional” an existing video.


Moreover, With these five simple tools, you can create original videos that can boost your content marketing.

Above all, You can also find a professional motion design professional or a freelance video editor at After that, It’s simple and free: describe your needs and quickly receive quotes from freelance professionals. Choose the videographer who suits you by consulting his portfolio.

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